IndulgeRx Brands and our cancer-fighting brand FightBack Foods enthusiastically embrace values reflective of contemporary concerns and compassion for people and our planet.
Business with Purpose:
Giving back to the cancer community of patients, caregivers and health care practitioners.
Minimal impact on the environment – “green” product and packaging practices when possible.
Supporting sustainable and regenerative agriculture – sourcing from sustainable agricultural sources; supporting regenerative agriculture when practical.
Supply chain transparency – supply chain transparency and fair-trade sourcing of ingredients whenever there is a choice.
Promote a naturally occurring cancer-optimized blend of protein, fats and carbohydrates.
Deliver calorie-dense formulations to fight against Cachexia (cancer-induced weight loss).
Supply nutrition-intense foods to support compromised immune systems.
Include antioxidant blends to fight free radicals.
Leverage anti-inflammatory ingredients to reduce harmful inflammation.
Integrate ingredients with properties known to soothe or quell treatment side-effects.